Okay I’m just waiting to cool off from my third day run today and in case you don’t know what I’m talking about you can go and check out this post right here Running a Half Marathon in just four weeks.

Today I want to talk about something I have seen many times yet people are still reluctant to actually do it and that is outsourcing your mini site graphic design.

This doesn’t even happens a lot with mini sites, it goes all the way to the most basic graphic design object, which is your logo (if your business requires it).

Learn to Let Go and Outsource

I’ve fallen for this mistake myself as you can see there is no graphic or artwork of any kind around Marketing With Sergio but that’s just because I had the strong belief that I “had to” know it all before outsourcing it so I would know the real cost I was paying for something but this is just a lame excuse for not paying for something more professional-looking to be honest.

Anyway that’s not the topic today, the deal is, if you’re building your business and I mean business as preparing a real serious information product to sell, maybe some coaching, offering a service, etc., Having a great looking site, awesome graphics, cool looking artwork or even just a very good logo in place can mean the whole difference between someone actually buying from you or not.

It shows that you care about your business.

As I know this is the start of a real online business, I won’t even attempt to do this myself.

I’d rather let a professional do it before playing around with a serious thing like my wordpress training.

Mini Site Design

And that’s exactly what I have done today, I’ve just ordered my first mini site design graphics.

My graphic designer will start working on Friday and I’ll get feedback on Monday or Tuesday at most which is great for me since I still have a long way to go with video editing anyway.

In case you’re not too familiar with the mini site design term, it’s basically the design of a sales page and includes at least these graphics:

  • header
  • body
  • background
  • footer
  • order button
  • html & css

There are other packages that may include e-covers, bullet points, testimonial boxes, opt-in forms, video skins, etc., but in its more basic form, it’s what I just described above.

Mini Site Pricing

Prices for this can range from just a few dollars (I saw some gigs on fiverr) but just remember that you get what you pay for and all the way up to a few hundreds of dollars.

For this I had two choices… Either I learn how to do mini sites myself (which would take a long time considering I completely suck at graphic design) or I just pay for it.

This time I took the professional way and decided to outsource it.

The amount I paid was around the $100 mark,  for some it may be very expensive, for others it may be a great deal.

After some research I’ve found that anything above the $60 mark can look professional enough and if you go over to $100 you can almost be sure you’re going to receive some high quality graphics.

Obviously, your graphic designer’s experience plays a huge role on this so don’t quote me on this approximates, look for “mini site graphics” on Google and check out the portfolios, if you like what you see, then you’re done.

Tip: There’s a lot I already learned from this experience, if I ever want to offer that service myself I know exactly what to do and how to do it that’s the beauty of reverse engineering a business you like or are interested in.

So without further ado, here you go the video for today’s run…

Day 03: Training Video (October 10th)

I had to run on the treadmill today as we had temperatures of over 100°F today so I would have to be insane to run outside!

[youtuber youtube=’http://www.youtube.com/watch?v=5aDgYuaczdc’]

Day 04: Training Video (October 11th)

This was yesterday’s video when temperatures where just insanely hot as well.

[youtuber youtube=’http://www.youtube.com/watch?v=ETJ5K3i3x3Q’]

You should know that I ended up completely destroyed today.

My thighs were hurting yesterday, today more muscles were in pain and I do expect some more pain tomorrow but I know 100% that I’ll start to recover on Friday… or at least that’s what normally happens on my first training week!

The idea is to run just a little bit harder on Friday (if I’m feeling better) then a very light jog on Saturday (45 min at a slow pace) and finally go strong on Sunday for at least 6 miles and scalate the whole thing to upper levels in next week.

Conclusion

I had a coaching call earlier today and it was simply AMAZING, I’ll tell you what happened on tomorrow’s post as things are starting to pick up a really fast pace right now.

And this is a question for you…

If you have ever created an information product before, have you outsourced all the graphic work or did you choose to do them yourself?

Let me know in the comments area, cheers!

Sergio


Sergio Felix
Sergio Felix

Hi, I'm Sergio Felix, founder of Marketing With Sergio. I work full time as a digital marketing expert for the retail industry managing a team of experts in departments of SEO, SEM, front-end web development and conversion rate optimisation and in my spare time I love conducting offline digital marketing workshops and teaching other entrepreneurs how to build and maintain business oriented websites with WordPress. I'm highly passionate about blogging, writing, music, jogging, entrepreneurship and personal development.