I don’t even know how to begin this how to find your A-game in internet marketing blog post but let’s go straight to the point and save some digital ink.

I simply stopped publishing articles on MarketingWithSergio.com

Call it lack of time, getting married, getting a new full time job, etc.

The result was still the same, a 100% abandoned blog.

Despite all of that, I did write a few things in January and February like these:

I was just publishing one article per month, I did one in March:

Another one in April:

Then I skipped an entire month and didn’t publish anything until June:

Wrote a few articles on my personal development blog at SergioFelix.me like:

  • Restart
  • ALS Challenge
  • Getting Ready for this Journey
  • NaNoWriMo Here I Come
  • No More Zero Days

Then five months went by and I wrote another lonely blog post on Marketing with Sergio on November 2014:

Finally, this article you’re reading right now is being written three months after my last publication.

I didn’t plan any of this.

So I guess life just happened.

What’s Your Story?

There can be numerous reasons why you may abandon your blog, sabotage finishing your first information product or stop whatever you are working on.

I can tell you that after working as an online entrepreneur for 4.5 years, I have seen hundreds of people come and go.

Feel free to make your own mix with these:

  • desperation
  • anxiety
  • not enough time
  • stress
  • low self esteem
  • not knowing what to do
  • information overload
  • analysis paralysis
  • fear
  • lack of funds
  • being pulled in different directions
  • social/friends/family pressure
  • mortgage
  • kids
  • school / university
  • full time job
  • etc

It’s an endless list.

And if you’re not ready for it, it’s going to be one hell of a bumpy ride.

Abandoning your blog and your online dreams suddenly become a really easy choice after the massive roadblocks you may find in the way.

“Screw the headaches, I’m not made for this Internet Marketing thing”.

Hence why people say there’s a really tiny percentage of newbies that actually become successful online.

And I believe this is true.

It can be really hard and sadly not everyone is going to make it.

Work from the Inside Out

Whatever your current situation is, I have found that you have to work from the inside out.

As soon as you first search for “how to make money online” there probably is something wrong going on in your life, at least financially speaking.

Of course the first recommendation you are going to get from other people, is you need to buy something to fix your current situation.

This is called marketing by the way.

Or in other words…

“The act of closing the gap between someone with a need and someone with a solution.

To make things even more confusing, if you’re a long term newbie the last thing you need to do, is to keep buying even more things:

  • plugins for your blog
  • scripts you don’t need
  • trainings you are going to take “when you have some time”
  • services you’ll never use
  • better hosting providers when you don’t even have any traffic
  • coaching programs
  • kindle books you are never going to read
  • done for you things you don’t know how to use
  • etc

If you don’t have the right mindset, it doesn’t matter how much money you throw at your problem.

The problem will never go away unless you know exactly (or at least have a very strong idea of) what you’re doing.

But, having the right mindset still comes first than anything else and it helps.

Have the Right Mindset

Identify the problem by its core and chances are, you will already know what to do in order to fix it.

You know how the saying goes:

“You can lead a horse to water but you can’t make it drink”.

No matter how much you pay a coach, he (or she) will never be able to replace you.

Sure thing, you can outsource stuff, get a lot of things done for you, have the best looking blog or sales page or whatever but at some point you are going to be required to show up.

And if you don’t do that right, everything is going to fall apart.

And you’re going to have to start from square one.

Again.

Until you decide to just quit internet marketing for good and become another statistic.

Take Action

If you feel like doing a small exercise I’m going to recommend that you do the following:

1. Make a list of all the good and bad things that you do.

This can be waking up early (or late), being very good at organizing yourself (or not), being able to follow instructions (or not), etc.

2. Eliminate all the good things you wrote (do write the complete good and bad things anyway even if you already read this first) and focus on the most negative points for now.

3. Create your own plan of action to get rid (or at least control) all the negative stuff you can tackle.

Whether it is alcohol, lack of proper organizing, not having enough funds, whatever it is, make a plan to fix that and stick to it.

“A chain is only as strong as its weakest link”.

By focusing on your most negative aspects first, everything else will naturally flow and the things that actually matter, will be a lot easier to complete.

I’m not a personal development coach but I have witnessed this myself a number of times, you can read about a recent experiment I did about being completely sober for 30 days here (I completed 40 days though):

  • 30 Days Sober

I’m still benefiting from doing that soberness experiment to this day so this stuff really works.

4. Follow through with your plan until you either have minimized this negative aspect of yours or have it under control.

Everything will change for the better and only then, you can start focusing on what you need to do, marketing wise.

You can now safely buy that new coaching program, new plugin or whatever you need to get unstuck.

Important: If you’re not crystal clear sure of what you want to accomplish with internet marketing, you may end up putting the cart before the horse, this is why it is so important that you know exactly what you’re doing first and where you’re going.

Conclusion

Internet marketing is not easy and is not immediate either.

But if you are willing to put in the time, work hard for it and understand that falling down is part of the process, then your chances of succeeding are rather high.

Actually, I could tell you that you could take success for granted if you follow all these recommendations.

But unfortunately, every single person is a case study of its own and I don’t have a crystal ball either so all I can do for you is quote my good friend:

“People do not fail at internet marketing, they simply give up before the magic happens.”

~Brian G. Johnson

If you have a spare minute, let me know what you think in the comments section and if you don’t, that’s fine too, a social media share will do. ;-)

Have a great weekend!

Sergio

PS. A friend of mine wrote this fantastic article today: Mindset and Making Choices

I couldn’t be any more happy about it!


Sergio Felix
Sergio Felix

Hi, I’m Sergio Felix, founder of Marketing With Sergio. I work full time as a digital marketing expert for the retail industry managing a team of experts in departments of SEO, SEM, front-end web development and conversion rate optimisation and in my spare time I love conducting offline digital marketing workshops and teaching other entrepreneurs how to build and maintain business oriented websites with WordPress. I’m highly passionate about blogging, writing, music, jogging, entrepreneurship and personal development.