I know, I know…

It’s not a sexy headline but who cares?

The reality is that internet marketing is full of people who are just trying to make a buck out of you but you can also find a few hidden gems here and there if you look really hard.

Today I want to talk about my friend Norma Rickman.

Sales Copywriter

I first found out about Norma with an SEO training she created as she happens to know a LOT about it and after befriending her on FB I found out she had a wicked sense of humor as well and we had a few friends in common too.

To make a long story short, she recently helped me out create a sales page which turned out to be amazing.

So I decided to record a thank you video for her and knowing in advance she’s not comfortable on camera, I challenged her to make me a video response.

And this is what happened…

Video For Norma Rickman

[youtuber youtube=’http://www.youtube.com/watch?v=kU_6AbgaRio’]

Until here, everything was normal as usual but then this happened…

Video Response From Norma Rickman

[youtuber youtube=’http://www.youtube.com/watch?v=qzglaArRUT0′]

The video that made my DAY today!


To be perfectly honest with you, I didn’t think Norma was going to do the video.

She totally surprised me because not only she did record a video… but it also was a very cool one!

You can pay any amounts to all the mentors in the world but when you start connecting with people in this level, you do not even need to touch your wallet to get them to help you out.

The moral of this short story is that you should nurture friendships because you never know when somebody out there can give you a helping hand.

You can check out Norma at NormaRickman.com or give her a shout via Facebook here: https://www.facebook.com/norma.rickman.3

Thanks again Norma! ;-)


Sergio Felix
Sergio Felix

Hi, I'm Sergio Felix, founder of Marketing With Sergio. I work full time as a digital marketing expert for the retail industry managing a team of experts in departments of SEO, SEM, front-end web development and conversion rate optimisation and in my spare time I love conducting offline digital marketing workshops and teaching other entrepreneurs how to build and maintain business oriented websites with WordPress. I'm highly passionate about blogging, writing, music, jogging, entrepreneurship and personal development.